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Art Marketing 101: A Handbook for the Fine Artistby Constance Smith Editorial Reviews Midwest Book Review Art Marketing 101: A Handbook For The Fine Artist is must reading for any one seeking to make a living through their artwork. Art Marketing 101 shares the secrets of suc cessful artists, ways to keep customers coming back, alternative avenues for selling art, photographing artwork, creating an impressive image, building name recognition, sales and publicity tactics, pricing artwork, planning an exhibition, the legal aspects of selling artwork, portfolios every artist needs, contacting galleries, succeeding without an agent, publishing and licensing artwork, preparing a marketing plan, and debunking the myths surrounding the art business. Product Description: This user-friendly and up-to-date handbook takes new and professional artists through the basics of creating a successful business. Artists will learn how to couple their creativity with clever business sense to establish a lucrative art career. |
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