Ronny Ko, Bityard Magazine, October 2, 2003
"...this is the first business book to come through my desk which merits a mention of good content..."
Opportunities presented by mobile and wireless applications are numerous, and this book provides an objective analysis of both the potentials and pitfalls, pointing out situations where mobile technology may or may not be the right solution. For those businesses where it does fit, the authors guide readers on how to form a strategic vision and tactical plan for implementing real-time/anytime communications. Detailed case studies demonstrate how a particular company or agency has saved time, money, or labor by going mobile.